The Strategic Rebid - How to defend, differentiate, and win must-keep deals
Most teams treat rebids like a formality. But what if the real danger lies in thinking you’ve already won?
Join Lorraine Baird and Graham Albett, Directors at Strategic Proposals, as they reveal how to defend must-keep deals and reframe renewals as strategic revenue events—not routine exercises.
What you’ll learn in this session:
- How to spot early warning signs in vulnerable rebids
- The biggest mistakes incumbents make (and how to avoid them)
- Why “good enough” messaging won’t win again
- How to reposition past performance into a winning value story
- How to lead smarter internal conversations around rebid strategy
- Ways to align sales, delivery, and proposal teams before it’s too late
Speakers: Lorraine Baird and Graham Albett
Meer media
Spend less time on admin tasks and more on winning bids
Turn your bid team into a well-oiled machine through Altura's automation. Schedule a call with our team now to see our solutions in action. Or call directly: +31302271671
.avif)
