tool: proposal writer

Write winning proposals faster with AI-powered content reuse

Quickly turn your strategy into a fully structured, compliant proposal. Altura’s Proposal Writer automatically leverages past work, formats your document, and ensures alignment with bid requirements.

These companies use AI to produce hundreds of proposals

Save days of time and stress on every proposal

AI speeds up writing, generates better ideas, reuses proven content, and provides helpful feedback, helping you get from blank page to finished proposal faster.

Reuse your best content effortlessly

Instantly find and reuse relevant sections from your proposal library with just one click.

Reduce dependency on subject matter experts

Cut down on the time your colleagues spend providing repetitive input. AI reuses existing content to quickly generate complete and accurate responses.

Step 1: context

Set the right tone and context for faster, more accurate proposals

Add context once, and the AI knows exactly what your proposal needs. Set the right tone, include previous proposals as references, and specify evaluation criteria all in one place - without ever repeating yourself.

Quickly define your proposal's tone of voice
Reference winning proposals instantly
Capture client priorities and evaluation criteria clearly on a single screen
Step 2: Structure

Get a complete outline in seconds

Stop staring at blank documents. Proposal Writer automatically creates a structured outline based on your evaluation criteria and past winning strategies. The AI helps shape your message and sharpen your content from the start.

Automatically structured to match bid requirements
AI-generated content and wording suggestions
Clear, logical structure from start to finish
Step 3: Brainstorm

Brainstorm ideas with your AI bid companion

No inspiration? Proposal Writer provides smart suggestions for content, arguments, and fresh angles - giving you a strong foundation to build from.

Generates ideas based on your bid and strategy
Suggests powerful phrasing and arguments
Explores alternative approaches for your proposal
AI-generated bid and proposal writing for tenders
Step 4: Reuse content & write

Automatically write paragraphs using your best work

Why rewrite the same content? Proposal Writer identifies your strongest past responses, including supporting evidence. Unlike generic tools such as ChatGPT or Copilot, Altura directly leverages your own previous proposals and bid outcomes.

Recognises and reuses proven responses from your past bids
Instantly shows you past proposal scores and outcomes
Reduces reliance on subject matter experts for repetitive content
Step 5: Review

Let AI polish your proposal with detailed feedback

Fine-tune every detail with AI assistance. Proposal Writer reviews formatting, structure, and tone, ensuring your proposal is flawless and aligned with bid criteria.

Automatically improves clarity and consistency
Converts bullet points into polished paragraphs
Checks content against criteria, grammar, tone, and structure
"We now win 2 out of 3 tenders, that used to be 40%"

Jeroen van der Meer

Team Lead Project, GMB

Choose an AI proposal tool that knows your business, your proposals, and your winning strategies.

Altura Proposal Writer advantages

AI built for bid management
Easy reuse of previous proposals
Improves with every tender
Automatic formatting and compliance checks
No hallucinations or re-prompting for tone of voice thanks to contextual windows
Instantly see the evaluation score of previous proposals
Proposals are secure in our AI Secure Vault system
No training of external AI models
Structure and templates for more efficient work
Built by bid managers, for bid managers
Consistent and high-quality bids
Powered by the ChatGPT 4 AI model
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De huidige manier van schrijven

Generic AI (ChatGPT & Copilot) lacks connection to the content library
Risk: Employees secretly using ChatGPT and exposing company data
Generic AI invents too much
Generic AI requires manual prompting
Constantly rewriting the same texts
5 hours per week wasted searching for documents in SharePoint or Teams
Manual formatting and structuring
Chasing down experts for missing input
No overview of previous proposals
"My technical colleague no longer needs to write content about, for example, motivations. I ask Altura AI, it generates a response, I adjust it slightly, and my colleague only needs to approve or give feedback."
Marloes van der Lienden
Tender Coördinator
"We no longer have to reinvent the wheel every time. Altura gives us direct access to previous proposals, so we can quickly reuse the right content. It saves us a huge amount of time."
Femke Uelderink
Proposal Manager
"Altura is ahead of the curve, especially with their AI solutions."
Twan Waidijk
Sr. Bid Manager
"Altura's qualification tools help us to be well-prepared for the tenders that matter to us. We are now even better equipped to make strategic bid/no bid decisions based on the right information and criteria."
Pim Kersting
Team lead bid management

Create your first draft proposal in just a few days with the Proposal Writer

Experience Proposal Writer live, using your own proposals during a guided session.

Book a demo
During this 15-minute, no-obligation call, we’ll show how Altura can make your bidteam work faster and better with AI.

Sarphatikade 81017 WV AmsterdamThe Netherlands

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